Tuesday, January 5, 2010

Smells = Colors = Seasons = Items

Long ago I worked for Huish Detergents. Ever since then, this basic question has bounced around my mind.

How can a laundry detergent or dryer sheet or even a candle claim to have the scent of "Mountain Streams" or "Ocean Breeze"?

I have YET to find one that claims to have a smell like "Ocean Breeze", that is even close to being honest.

For starters, what does a mountain stream smell like? Grass, trees, dirt and bear shit?

According to these companies they obviously smell like something made in a lab with perfumes.

And I have yet to find a bottle of "Ocean Breeze" that smells of salt water and dead fish.

Also, whats up with these perfumes that are called colors? What exactly does Blue smell like, or Lavender or Pink (the color, not the singer)?

I know, I know ... no one really cares as long as they smell good, right? It just bugs me a bit, whatever happened to Truth in Advertising? Is it as dead and gone as the concept of an honest politician? I believe it is.

I just try to call them as I see them. You can call a pile of dog shit "Ice Cream", it's still gonna taste like shit.

1 comment:

  1. I've often wondered the same thing...especially the ocean breeze! I just stick to the "Fresh Linen" scent - I can relate to that one!!

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